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Make in Digital India Programe Vision of Indian Goverment
Digital marketing is crucial for businesses in today's
digital age due to its ability to reach a vast audience and target specific
demographics. With the majority of consumers now turning to online platforms
for information and shopping, having a strong digital presence is essential for
staying competitive.
Digital
marketing also allows businesses to track and analyze their marketing
efforts in real-time, enabling them to make data-driven decisions and optimize
their strategies for better results. Additionally, digital marketing provides a
cost-effective way for businesses to promote their products or services
compared to traditional marketing methods. Overall, the importance of digital
marketing lies in its ability to help businesses connect with their target
audience, drive brand awareness, and ultimately increase sales and revenue.